Under Armour

Under Armour is a globally recognized brand known for its innovative athletic apparel and performance-enhancing gear. Founded in 1996 by Kevin Plank, a former football player at the University of Maryland, Under Armour has grown into a leading name in the sportswear industry, providing high-quality products that cater to athletes of all levels. The brand’s commitment to innovation, performance, and style has made it a favorite among yoga practitioners and fitness enthusiasts worldwide.

Founding and Vision

Under Armour was established with the vision of creating performance-enhancing athletic wear that addresses the needs of athletes. Kevin Plank’s initial inspiration came from his desire to create a superior T-shirt that would wick sweat away from the skin, keeping athletes dry and comfortable. This vision quickly expanded into a full range of athletic apparel, footwear, and accessories designed to help athletes perform their best. Under Armour’s mission is to make all athletes better through passion, design, and the relentless pursuit of innovation.

Main Markets and Product Range

Under Armour serves a global market, appealing to athletes, fitness enthusiasts, and casual wearers. The brand has a significant presence in North America, Europe, Asia, and beyond.

The product range of Under Armour includes:

1. Yoga Pants and Leggings: Under Armour offers a wide variety of yoga pants and leggings designed for flexibility, comfort, and support. These products are made from high-performance fabrics that provide a second-skin fit, moisture-wicking properties, and enhanced durability.

2. Sports Bras: The brand’s sports bras are designed to offer excellent support and comfort during yoga sessions and other workouts, featuring breathable materials and stylish designs.

3. Tops and Tanks: Under Armour provides a range of tops and tanks that are perfect for yoga and other fitness activities. These tops are designed to move with the body, providing breathability and comfort while maintaining style.

4. Shorts and Skirts: The brand also offers athletic shorts and skirts that combine functionality with a modern look, suitable for a variety of activities.

5. Yoga Accessories: In addition to apparel, Under Armour offers a selection of accessories such as yoga mats, headbands, and gym bags to complement their activewear line.

Innovation and Quality Assurance

Innovation is at the core of Under Armour’s philosophy. The brand invests heavily in research and development to create products that enhance athletic performance and comfort. Under Armour’s yoga apparel is designed with advanced fabric technologies, such as HeatGear® and ColdGear®, which regulate body temperature, and UA RUSH™ technology, which is designed to improve performance by recycling the body’s energy.

Quality assurance is paramount for Under Armour. Each product undergoes rigorous testing to ensure it delivers optimal performance, durability, and comfort. This dedication to quality has earned Under Armour a loyal customer base and a reputation for excellence in the athletic wear industry.

Legal and Business Information

Under Armour operates under its legal entity with the following business details:

Business Name: Under Armour, Inc.

Business Address:

1020 Hull Street,

Baltimore, MD 21230,

USA

Confidence and Trust with BSQ STORE

BSQ STORE is committed to providing our customers with access to premium products, including those from trusted brands like Under Armour. Through our affiliate links with various merchants, we ensure that you can shop with confidence, knowing that you are acquiring the finest yoga and athletic products available. Trust and quality are fundamental to our business, and we carefully select products that meet our stringent criteria.

Whether you are new to yoga or an experienced practitioner, Under Armour products available through BSQ STORE’s merchant affiliate links offer the perfect combination of innovation, quality, and style.